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The Real Story: $elling out our Borders
Updated
February 15, 2007
 

I've been home sick for the last couple of days -- stop the applause-- and I've had time to do a lot of thinking. I thought about Iran and I thought about Anna Nicole and her poor baby, but most of all I thought about this growing feeling I've had lately that our government is just not being honest with us anymore. Everywhere I turn, at every level, I feel like I'm being lied too -- that there's no one I can trust. Am I the only one who feels like that?

It's not just one issue, it's almost all of them...but I guess nothing illustrates it better than the border. Like most of you, I've been absolutely outraged at what's been happening -- or I guess, more appropriately not happening, with the immigration debate; but I've also been confused because, to me, this has just never made any sense. Why are we selling out our own security? And, more importantly, who are we selling it out to?

And then, just yesterday I had one of those Jerry Maguire moments. I woke up in the dead of night and it hit me all at once. The Real Story is that the answer has been right in front of our eyes the entire time, but it took a statement from the President yesterday about a completely unrelated issue to bring it all together. He said, "...let's put it this way, money trumps peace, sometimes. In other words, commercial interests are very powerful interests throughout the world."

Money trumps peace. You just can't explain it any more clearly than that. Keep those words in mind as I tell you two unbelievable immigration stories that both now make perfect sense to me.

First, we have Bank of America. The ad wizards over there have decided that illegal immigrants would make a great niche market for a new credit card program. But gee, how do you reach that market, I mean you can't exactly buy an "undocumented worker" email list, right? Nope, and it turns out you don't have to. All you have to do is use the one key phrase in your advertising that appeals to that market the most: "no social security number required." And that's exactly what Bank of America is doing.

Of course, they claim they're just trying to help, "These people are coming here for quality of life, and they deserve somebody to give them a chance to achieve that..." Stop it, you're breaking my heart. But guess who made that heartfelt plea? It was Bank of America's "Director of Latin America Card Operations." Now what do you suppose his interests are...the "quality of life" for immigrants or squeezing every last drop of money out of the Hispanic market?

Money trumps Peace.

And then there's the NFL. They actually refused to allow a U.S. Border Patrol recruitment ad to be run in their Super Bowl program this year because -- ready for this? -- "the immigration debate is a very controversial issue." Oh, absolutely, and I guess that ad is controversial as well because it says that border agents help stop terrorists, weapons, undocumented aliens and drug smugglers from coming into this country! Oh the humanity!

The Border Patrol says the rejection is "more than a little puzzling" but -- honestly, no it's not. The Real Story is that, in 2005, Mexico City was the site of the first NFL game ever to be played outside of the United States; the Real Story is that 20 million Mexicans watched the Super Bowl this year; the Real Story is that Mexico represents one of the largest potential new markets for the NFL. And most importantly, the Real Story is that the majority of Mexicans -- the very people the NFL is trying to hook on their game -- aren't exactly huge supporters of the Border Patrol's recruitment efforts.

It all fits together; and it all makes sense as long as you remember the words of the President. And guess what? If he's right - if money does trump peace; then it will definitely trump common sense every single time.

   

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