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Milking September 11th for Cash
By Al Ruechel | 03-13-02

This story is going to make you sick. You're going to think this is a TV drama. But it is real! I've confirmed my sources name and employment records and some history to know he is probably telling the truth. And it proves what Glenn Beck has been saying on his show. There are people, bloodsuckers of every shape and size, who are cashing in on September 11th. There are lawyers who see all this grief and sorrow as the opportunity of a lifetime. They have pounced on the victims with promises of financial windfalls; cash bonuses for those ambulance chasers who can round up enough victims to enter into a class action lawsuit; taking advantage of the congenial, compassionate goodwill of millions of Americans who feel the victims deserve some kind of help though we don't know exactly what that means. And the American government seems to be held hostage by the threat of lawsuits that many economists believe could put this country into a tailspin reminiscent of days following September 11th.

We will call him Mark. He used to work for one of the largest law firms in the country. I won't use the name because that firm is so big they could crush me like a bug if they wanted. Mark was working out at a local gym and I overheard his conversation with two of his friends, both lawyers in the Clearwater (Florida) area. Mark is applying for a teach position at a local college. I apologized for eavesdropping and asked if he wouldn't mind if I told his story in my column. He told me yes, if I didn't use his name or that of his law firm and erased the tape once I had written the story. Here is what he told me.

Just 26 hours after the collapse of the twin towers Mark says his firm called in all of the junior partners in Manhattan to a special meeting. Mark says there were about 80 people present at the gathering.

Mark: "They offered us bonuses for whoever could find the most victims families. We'd also get a percentage of the final settlement. It was nuts. We had a boiler room working the phones when Giuliani asked everyone to stop bugging the families. We had a team of 6 associates who literally went from precinct to precinct looking for cop's families. Another gal was checking with florists to see who was getting flowers. We paid some law students in Boston on a per head basis to come up with the names and addresses of the people on the plane. We hired private investigators and computer hackers to dig through public records and employee lists. I was told to go out to the area were people were putting up pictures of their loved ones. We sent another guy down to the city morgue when the bodies were brought in. We had another gal who went to the fire companies trying to find a list of the missing. And, of course, the "big pitch" was we just wanted to help and "secure" the funding these families would need to cope. Oh, yes, and it was all free. Free Legal Representation. Only the best for the victims. Is that cold enough for you?"

Al: "What do you mean free?"

Mark: "Like most legal firms we work on a contingency fee. It can range anywhere from 20 to 40 percent depending on the case. And 40 percent is a hell of a lot of money for the world's worst disaster since Pearl Harbor. You don't know how many times I had that drummed into my head?"

Al: "Is that legal?"

Mark: "Sure, there's nothing legally wrong with it, you just have to follow certain rules, which most of us make up along the way. And I've done that kind of thing before to bring in business. But this was different. It was like a carnival. There must have been thirty or forty of us walking up and down the streets not to mention the associates who went to the airport in Boston. It just got to me. "

Al: "How did the people react when you talked to them? "

Mark: "Most of them just wanted to show you their pictures. But as time wore on some would even ask how much they could get. And then you'd hear these guys promising, I mean promising they could get 100-million dollars easy, maybe more. And the further away we got from September 11th the more the victims talked about money and even started calling us. I had one lady who said she wanted $200 million dollars from the airlines and I told her if she could just hold out I thought that was realistic. Geeze, what a sell out."

Mark and I talked about the importance of legal representation in cases where products might be defective. The threat of lawsuits is a legitimate tool for defending the rights of individuals from harm. No one is going to argue about suing tire manufacturers for covering up defects in tires that end up killing people. But the fact is many lawyers only take those kinds of cases because they know they can make a lot of money, and make it very quickly. And when there is public sentiment in favor of the victims the likelihood of striking it rich is enormous.

Mark: "What pushed me over the edge; what made me re-evaluate what I was doing in New York was the constant pressure from the senior partners to find victims that could really sell our story. They used to tell me, you've got to find that mom with a new baby, someone who every American can relate to, it has to be someone who can really tell their story, it's got to be someone who will make a jury break down and cry. We can make millions and that means you can make millions too. It's a great way to get a young career like yours on the right track."

Mark stopped in mid sentence and looked away. Then he walked over to the water cooler and took a long drink. He turned around and slammed his fist into the wall.

Mark: "That is just so damn wrong! You see this kind of stuff in the movies and you joke about it. And sure, you are exposed to the process and you know that's part of the job. But this was just crazy."

Mark went on to detail several other meetings he had with his superiors. He said there was constant pressure and constant cheer leading to keep the staff "psyched" about recruiting victims. They even had a tally board in the conference room and circles and lines connecting the parties that could be sued. Airlines, security firms, travel agents, government agencies, hospitals, fire departments, paramedics, the list went on, according to Mark.

Mark: "At one time, we were told that our firm could expect to yield a billion dollars or more. We were told it could rival the Tobacco settlement, but we had to make sure that none of the victims surrendered their right to sue. They could end up with a couple of millions dollars but then we'd get nothing."

Al: "You know this is so stereotypic. I'm not sure a lot folks are going to believe it."

Mark: "I'm not sure I believe it. I don't know. Maybe I got into it for the wrong reason. The money has always been appealing but I can't say that's what was driving me. Maybe being in New York in the middle of it all just made it worse. I've been pretty naive about what I'm doing. There have been a lot of positives about it. I mean, I've invested seven years of my life in this."

Al: "So now what!"

Mark: "I've accepted a teaching position at ___________. I'll be teaching ethics. Isn't that ironic?"

Al: "Are you going to tell it like it is or do you have to watch what you say?"

Mark: "They've pretty much given me the go to develop the course in any direction. I'm going to give it some time to settle. Right now I'm extremely negative about a lot of things, particularly this victims compensation issue. It's just greed. Everybody wants something for nothing. It's legal blackmail and everybody knows it. Are we sick or what!"

Al: "I don't suppose you have any paper work, any documentation to prove your story."

Mark: "These are lawyers, not idiots. You never write anything down on paper that could be used against you. I took some notes and have the "quotes" down. And besides these people don't think they are doing anything wrong. Sometimes I don't think they have any souls."

Just for kicks I contacted the law firm where Mark used to work to confirm his employment and asked them about his story. They laughed it all off.

This was their response: "Our goal is always to provide the finest legal representation in the most ethical manner to our clients," they e-mailed me. "We never use high pressure sales techniques to solicit business as your source suggests. Any efforts to misrepresent the policies and practices of this firm in a negative light will be aggressively addressed both now and in the future."

In other words, if you print our name we will sue your butt off. No thank you!

I recorded that conversation with Mark two weeks ago. Today, Mark called to ask if I'd help him get his story told on national TV. Dateline, here we come. I'll keep you posted!


Al Ruechel, copyright 2002, all rights reserved

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